WorkSpan is the #1 ecosystem business management platform. We give CROs a digital platform to turbocharge indirect revenue with their partner teams at higher win rates and lower costs. We connect your partners on a live network with cross-company business applications to build, market, and sell together. You can securely exchange data with trusted partners and have real-time visibility and insights. We power the top 10 business ecosystems in the technology and communications industry today, managing over $50 billion in joint pipeline, 6x faster speed to market for joint solutions, and 2x partner manager productivity. Customers include Microsoft, Verizon, SAP, Accenture, Dell, NetApp, VMware, and SoftwareAG. WorkSpan was named Cool Vendor in Channel and Sales Enablement by Gartner in 2019. Headquartered in Foster City, California, WorkSpan has a presence in Bangalore and over 20 other locations worldwide.
Adopt a Shared System of Record for Partnering
WorkSpan is the cloud application at the foundation of modern ecosystem partnering success. WorkSpan digitizes your ecosystem and connects your partners, processes, and data together so you and your partners have a shared system of record at the core of your partnerships. WorkSpan is built to be a shared system -- it serves simultaneously as your system of record for your partnering activities, and it serves as your partner’s system of record for their partnering activities with you. You can integrate your CRM and internal systems to track performance of your partnering activities. Your partner can also integrate their CRM and their internal systems to track their performance of their partnering activities with you. Each company can thus report on its performance that is true to their own context and is ready to share with internal executives and teams. You can conduct weekly pipeline reviews and QBRs, and it delivers complete and timely views to both you, and your ecosystem. Similar to LinkedIn, WorkSpan is a connected network of people and companies working together on the same cloud application. Simply invite your partners and stakeholders to sales plans, leads, sales opportunities, and more, to digitally collaborate with them on WorkSpan.
Operationalize Co-Selling Across All Partner Models
WorkSpan is built for successfully selling together with your partners in your ecosystem, across every partner type, selling motion and every partner business model. Whether you’re working with resellers, systems integrators, software, hardware, hyperscalers, or any other partner, WorkSpan helps you and your partners engage and collaborate to build joint plans, set shared objectives such as pipeline and revenue by region, industry, and geography, conduct weekly pipeline reviews, and execute selling motions as one. With WorkSpan, it's simple to work with your partners to create joint sales plans, define joint objectives, invite partners to collaborate, and close sales opportunities together.
Harness the Power of Multi-Way Partnering
WorkSpan enables the principle of connecting a modern Ecosystem partnering world to be a connected network like LinkedIn. Unlike traditional partner relationship management systems and other enterprise applications, WorkSpan is a network of people and companies coming together to collaboratively perform the work of partnering. With WorkSpan, all companies share a single cloud application designed and built to support multiple partner teams working together. With WorkSpan, you can invite multiple partners to work together to close your top deals. Invite anyone you need to the shared opportunity (no incremental license fee) and start working with them immediately to close the business together. Every company working the deal gets an unprecedented level of secured visibility and collaboration to drive the deal forward. It couldn’t be more simple.
Measure and Report Like a Direct Sales Team
With WorkSpan, you can define reports and measure performance across sales, marketing, solutions and incentives. You can see a snapshot of exactly what’s happening across your ecosystem at a moment’s notice and build reports with real-time data from your partners’ CRM systems. Many of our customers call this a “QBR in a browser.” You can now shift from “I don’t know” to “I’m on top of it” with these actionable insights. Rather than needing to wait until the end of quarter or year, you can pull up a dashboard in WorkSpan and see a 360-degree view of your partnership. This helps you to articulate the health of your ecosystem partnerships and determine where you are unlocking the most value.
|Location||Foster City, California, US|
|Company Growth Stage||Venture Backed|
Account is not an official partner of Partnership Leaders yet.
We do, however, have a list of recommended technology partners. These companies have partnered with us and a few may be offering a discount to Partnership Leader members when you evaluate their product.